Yabu Puselberg reveals the collaboration HC28 at the CIFF Furnic Show

MILAN – The design studio Yabu Puselberg, based in New York and Toronto, increases its game in China. On Tuesday, the company, founded by Glenn Puselberg and George Yabu in 1980, will present nine new creations for HC28 Maison, a high-end furniture brand based in Beijing, which was founded in 2007 by Li Jianwei.

The designs will be developed from Tuesday to Friday in Shanghai on the China International Furniture Fair, known as CIFF. Together, the two units developed a new sculptural language, which deals with “several layers of human experience” and Yabu Puselberg's modernist flair and the contemporary vision of the Chinese design of HC28 by the Chinese design of HC28.

Among the new models are the geometric Shu Lounge Chair; the Junnuo -Essentisch, which stands out for the stacked cylindrical protocols and a horizontal beam; The Jin series of the painted coffee table and the Suyan Credenka defines the design of the oval leg, all of which were created for the HC28 Cosmo line. Yabu Puselberg introduced the wooden chairs that were inspired by Mei lacquered wooden chairs, which were inspired by the craftsmanship of Ming Dynasty and the Lian modular sofa, both of which are included in the main collection of HC28 maison.

“After working in China for over 30 years, we saw the shift in the design discussion in the region: it is no longer a question of looking outside, they lead from the inside,” said Yabu.

The development of Chinese luxury furniture has been in deep sleep since the beginning of the socialist market economy. Today, recent progress in smart home technology, rediscovery of traditional craftsmanship and a revival of national pride are luxurious household furniture both internally and abroad. Brands like HC28 have found a way to give a new generation of customers by combining old tradition and poems with modern design.

“From our first conversations with Li Jianwei, founder of HC28 Maison, it was clear that he does not follow. In Mr. Li's clear perspective, we found a common respect for material, culture and design, which is intended and worked on building two new collections based on this vision,” reflected Puselberg.

At the beginning of this year, Yabu Puselberg worked with Muli, another upscale Chinese furniture brand that included intelligent technology into his design. Yabu Puselberg designed the interiors of her newly renovated Muli Palace in Beijing.

During the 3daysofdesign in Copenhagen in June, Yabu Pushelberg unveiled designs with stellar works that make his furniture in Shanghai and work under the creative consultant of the renowned architects Lyndon Neri and Rossana Hu from Neri & Hu.

The HC28 Maison's sales network includes globe and international design hubs such as London, Mexico city and Sydney. Since its foundation, the company has worked with a list of renowned names such as the Dutch designer Marcel Wander and the French architect Christophe Delcourt.